Pooja Agrawal — CEO
From a classroom in Raipur to leading digital-first growth for consumer brands, my journey has been shaped by belief, clarity, and consistency. I grew up in a small town where one teacher’s faith in me changed how I saw myself. That early shift in mindset sparked a drive for learning and growth. I began my career in banking and advisory, driven by a love for data and structure. But I soon realized I was more drawn to execution than observation. I didn’t just want to study how businesses grow—I wanted to be part of building them. That clarity led me to the world of D2C. At Mamaearth, I began as Chief of Staff, working closely with the founder to translate high-level strategy into daily execution. Over the years, I’ve grown into a D2C leadership role, working across multiple brands in the portfolio. I believe strongly in the future of first-party consumer experiences—your app, your website, your voice. 📍 What I bring: — Strategic depth with executional clarity — Brand thinking that blends content, product, and performance — A lens shaped by both data and day-to-day realities As one of the few women across my early classrooms and now in business leadership, I often reflect on what it means to grow with your career while staying rooted in who you are. Becoming a mother has only deepened that reflection, teaching me patience, presence, and the importance of leading with intention. Always open to exchanging thoughts on building brands, shaping teams, and learning through every phase, professional or personal.
Stackforce AI infers this person is a D2C Growth Leader with strong expertise in analytics and business strategy.
Location: Gurgaon, Haryana, India
Experience: 8 yrs 9 mos
Skills
- D2c
- Business Strategy
- Digital Marketing
- Analytics
Career Highlights
- Proven track record in scaling D2C brands.
- Strong analytical skills with a focus on data-driven decision making.
- Leadership experience in high-impact roles across multiple brands.
Work Experience
Honasa Consumer Ltd.
Vice President, Head - D2C Growth (1 yr 3 mos)
Associate Vice President, Growth (D2C) (1 yr 11 mos)
General Manager, Growth (4 mos)
Vice President (5 yrs 2 mos)
Chief Of Staff - Founder's Office (1 yr 5 mos)
EY
Senior Associate, Investment Banking (1 yr 4 mos)
Investment Banking Associate (1 yr 1 mo)
BlackRock
Financial Analyst (1 yr 2 mos)
Accenture
Summer Intern, Financial Services (2 mos)
Orient Paper, C K Birla Group
In-plant Trainee (2 mos)
Styrolution ABS Limited
Management Trainee (2 mos)
Education
PGDM at Indian Institute of Management, Lucknow
Bachelor of Technology (B.Tech.) at Indian Institute of Technology, Roorkee
International Student Programme at University of St.Gallen
at Indian Institute of Technology, Roorkee
at Indian Institute of Technology, Roorkee
at Indian Institute of Technology, Roorkee