Oct 2024 – Nov 2025 · 1 yr 1 mo

• Responsible on driving acceptance of PhonePe’s products and services through various channel partners across urban markets.
• Responsible for accelerating our presence in the market by managing relationships with channel partners, driving partner acquisition, sales, and servicing within an assigned geographical area.
• lead the team to achieve targets across multiple product lines, including devices, financial instruments, and generating revenues.

Jul 2024 – Oct 2024 · 3 mos

• Responsible to set up and lead a team of Key Account specialist to achieve merchant acquisition targets.
• Responsible to monitoring competition activity in key accounts and ensure appropriate response strategies are formulated and implemented.
• understanding of Indian retail ecosystem to track progress against plan by implementing strong processes & review mechanisms using well - defined metrics.
• Responsible to enables the team to provide effective deployments along with training and servicing of the merchants.
• Should plan, assess and implement monetisation avenues in the market

Aug 2023 – Jun 2024 · 10 mos

Mar 2022 – Jul 2023 · 1 yr 4 mos

• Responsible for driving PhonePe acceptance at offline space by driving merchant acquisition & servicing within an assigned critical territory through a team of 10 Business Development Executives. The incumbent will play a key role in driving market share of PhonePe.
• Grow merchant network by driving acquisition and servicing to attract and retain them.
• Monitor competition within assigned territory and share inputs with leadership team.
• Ensure brand visibility in assigned territory leveraging collaterals provided by the organization.
• Designing promotional events and other BTL activity to cultivate customer relationships.
• Facilitate hiring of BDEs/ TLs to ensure 100% manning in their territories
• Provide on-the-job-training to the front line sales team to improve performance
• Monitor KPIs and coach team members on an ongoing basis
• Work towards retention and engagement of the front line sales team

Oct 2021 – Mar 2022 · 5 mos

Sep 2020 – Oct 2021 · 1 yr 1 mo

Oct 2019 – Sep 2020 · 11 mos · Noida Area, India

• Monetizing On-screen & Off-screen inventory of the multiplex chain.
• Promoting & marketing on-screen air time for ad films and slides through extensive & persistent cold calling, emails and f2f meetings with top level management.
• Media Planning for qualified leads of different divisions.
• Initiating & executing the full sale cycles right from lead generation to client on boarding.
• Monitoring competition, maintain & provide regulars update.
• Undertake market research to identify new & potential leads, compile the data and analysis the data to approach.
• Identify qualified prospects & navigate company structure to identify decision makers.
• Ensure regular interaction & continuous follow up with the key clients for additional business.
• Maintain relationship & generate business with ad agencies & directly from clients.
• Conceptualize, create & pitch innovations for off-screen to clients.
• Revenue generation & receive payments on time from clients.
• Coordinates with properties for the execution of the activity, with finance for billing.

May 2018 – Jul 2018 · 2 mos · New Delhi Area, India

• Identifying the prospective customers through Social Media Optimization.
• Ranking Website through on- page & off-page activities.
• Online Reputation Marketing.

May 2016 – Jun 2016 · 1 mo · Noida Area, India

• Finding new prospects, potential corporate and individual buyers.
• Managing customer relationship.
• Taking care of staff database & general administration related work.