Karthik RamChandar Manthar Raj

CEO

Chennai, Tamil Nadu, India16 yrs 1 mo experience
Most Likely To Switch

Key Highlights

  • 17+ years in leadership roles across diverse industries.
  • Proven track record in scaling businesses and driving profitability.
  • Expertise in category management and strategic retail operations.
Stackforce AI infers this person is a seasoned leader in Retail and E-Commerce with a strong focus on operational excellence.

Contact

Skills

Core Skills

LeadershipCategory ManagementOperational ExcellenceE-commerceBusiness DevelopmentRetailSales ManagementSales OperationsCustomer ServiceBrand Management

Other Skills

Key Account ManagementMicrosoft OfficeStrategic PlanningChannel ManagementSupply Chain ManagementTeam LeadershipTeam ManagementProduct ManagementBusiness AnalysisCustomer Relationship Management (CRM)SalesDirect SalesVendor ManagementProblem SolvingExperiential Marketing

About

City CEO and growth-focused business leader with 17+ years of experience across startups, global retail MNCs, and Indian & African conglomerates. Currently responsible for end-to-end city P&L, growth strategy, and execution across supply, demand, and operations. Brings strong expertise in category management, strategic retail operations, and market expansion, with a proven track record of scaling businesses, improving unit economics, and driving sustainable profitability. Has led high-impact transformations across consumer retail, FMCG, telecom, and real estate in India and Nigeria—translating strategy and data-backed insights into consistent on-ground performance. Passionate about building high-performing teams, strengthening operating cadence, and taking businesses through their next phase of scale with discipline and speed.

Experience

16 yrs 1 mo
Total Experience
1 yr 9 mos
Average Tenure
2 yrs 8 mos
Current Experience

Blinkit

Building Blinkit

Sep 2023Present · 2 yrs 8 mos · Chennai, Tamil Nadu, India

Reliance retail

Associate Vice President – Head of Inventory, Beauty Division

Aug 2021Sep 2023 · 2 yrs 1 mo · Chennai, Tamil Nadu, India

  • Leveraged a data-driven approach to evaluate category performance, seasonal business trends, consumer promotion and established Open-to-Buy budgets. Essayed the role of a change leader, instrumental in implementing strategic integrations across various teams, including Supply Chain, Finance, Tech, Marketing, and Customer Service.
  • Achievements:
  • ▪ Led various inventory management function to generate projected monthly ARR of $10M
  • ▪ Successfully onboarded 260 new brands by overseeing the incorporation of 20K SKUs
  • ▪ Managed catalogue operations for a portfolio of 60K SKUs to improve customer experience
  • ▪ Reduced 50% of stock by formulating and implementing effective inventory management strategies
  • ▪ Implemented a sales-based auto-replenishment system to increase 15% in fill rate
  • ▪ Enhanced operational efficiency by leading SAP deployment and managing Discounts Management Portal and Returns Module
  • ▪ Orchestrated successful business launch by overseeing a portfolio of 1K+ brands and managing a staggering 60k SKUs.
LeadershipKey Account ManagementCustomer ServiceMicrosoft OfficeStrategic PlanningOperational Excellence+7

Netmeds.com

Vice President

Sep 2018Aug 2021 · 2 yrs 11 mos · Chennai Area, India

  • Established a thriving business channel by developing 54 offline pharma retail franchisees. Spearheaded strategic business initiatives to drive sales, profitability, and expansion projects
  • Designation Chronology:
  • ▪ May '20 - Aug '21: Vice President – Beauty Category Head, Netmeds.com
  • ▪ Sep '18 - Aug '20: Vice President - Special Projects, Netmeds.com;
  • Achievements:
  • ▪ Achieved an impressive 22% month-on-month growth from January 2019 by implementing a new offline pharma retail channel.
  • ▪ Enhanced throughput by 25% within 6 months through practical operational improvements in the Fulfilment Centre and warehousing operations.
RetailLeadershipKey Account ManagementBusiness AnalysisCustomer Relationship Management (CRM)Operational Excellence+6

Akshaya pvt ltd

Vertical Head - Large Residential Projects

Jul 2017Sep 2018 · 1 yr 2 mos · Chennai Area, India

  • Pioneered cross-selling initiatives, drove the inside sales effort, successfully engaging existing clients and generating new leads. Led the sales of critical projects of strategic importance independently and significantly expanded project footprint as well as profitability for the organization.
  • Achievements:
  • ▪ Achieved impressive sales results with $60M in registered sales for residential properties and $25M for commercial properties
  • ▪ Upheld responsibility for contributing 100% to the company's commercial property sales and 30% to residential property sales.
Direct SalesOperational ExcellenceSales ManagementSales

Ascent health & wellness solutions pvt. ltd.

Cluster CEO, Tamil Nadu

Dec 2016Jun 2017 · 6 mos · Chennai, Tamil Nadu, India

  • Entrusted with driving superior top-line results and streamlining operations to maximize efficiency.
  • Achievements:
  • ▪ Promoted as Cluster CEO from National Business Head position by spearheading the institutional-based business expansion in hospitals across Pan-India
  • ▪ Oversaw the successful execution of the Ascent group's largest acquisition.
  • ▪ Achieved an impressive annual revenue of $28M by formulating and deploying impactful strategies
  • ▪ Leveraged digital technologies to optimize sales operations, resulting in a notable 10% growth in monthly run rate.
Operational ExcellenceSales OperationsSales

Bigbasket.com

City Business Head - Express Delivery & Marketplace

Nov 2015Nov 2016 · 1 yr · Chennai

  • Spearheaded the launch of a new market for an Online Grocery industry leader through strategic identification and flawless execution of project plans. Devised and implemented a comprehensive Go-To-Market (GTM) plan for city operations,
  • Achievements:
  • ▪ Realized remarkable success by propelling daily orders from zero to a thousand within just 6 months for Chennai city
  • ▪ Drove a substantial 20% growth in the Bottom Line through meticulous category management and strategic business planning.
  • ▪ Pioneered the launch of a new city within a record-setting 5 months, becoming the first city to achieve 100% operational readiness, overseeing the establishment of 6 fulfilment centres
  • ▪ Highest monthly growth rate (75%) and ATV achieved through meticulous F&V category management and business planning.
Customer ServiceCustomer Relationship Management (CRM)Operational ExcellenceVendor ManagementProblem SolvingBusiness Development+3

Vodafone

Zonal Retail Manager

Jun 2014Nov 2015 · 1 yr 5 mos · Chennai

  • Headed the sales and service arm of Vodafone through the Retail Channel (Vodafone stores, VMS, ADVMS) of a 500 crore zone with 18 direct reportees. Was responsible for overall P&L and Vodafone’s core business.
  • Achievements:
  • ▪ Revamped sales and service arm of Retail Channel (Vodafone stores, VMS, ADVMS) for a $60M zone while serving as the head
  • ▪ Achieved an exceptional 100% growth in customer and revenue market share by expanding the retail footprint to include 13 company-operated stores and 43 franchise-owned stores.
Operational Excellence

Aditya birla retail limited

City Operations Manager

Sep 2012Jun 2014 · 1 yr 9 mos · Chennai Area, India

  • Owned the P&L account of the business line in the cluster with overall responsibility of managing INR 20 million sales per month and head a 115+ Store Operations Team through ten retail outlets. Served as a Member of Retail Leadership Program and relied upon to monitor growth of the market and the business and establish targets in collaboration with territory head
RetailOperational ExcellenceTeam LeadershipTeam Management

Tolaram group

Brand Manager, Indomie Instant Noodles

Aug 2009Mar 2012 · 2 yrs 7 mos · Nigeria

  • Achievements:
  • ▪ Developed and implemented comprehensive brand strategies to drive market positioning and enhance brand awareness, resulting in a 20% increase in brand recognition.
  • ▪ Managed the ‘Superbrand of Nigeria’ with annual revenues accounting to over USD 500 million.
  • ▪ Served as part of the brand team with responsibility of optimal utilization of the marketing budget - US $30 million.
RetailExperiential MarketingChannel ManagementBrand ManagementMarketing StrategyMarket Research+2

Education

Indian Institute of Management, Kozhikode

PGDM

Jan 2007Jan 2009

College of Engineering, Guindy

B.E — Industrial Engineering

Jan 2003Jan 2007

Stackforce found 100+ more professionals with Leadership & Category Management

Explore similar profiles based on matching skills and experience