Piyush Kumar Jha

CEO

Gurugram, Haryana, India7 yrs 6 mos experience

Key Highlights

  • Scaled UPSC business from ₹6 Cr to ₹30 Cr+.
  • Achieved 31% revenue growth in 3 quarters.
  • Built high-performing teams and governance frameworks.
Stackforce AI infers this person is a strategic leader in the education sector with a focus on business growth and operational excellence.

Contact

Skills

Core Skills

Business StrategyGo-to-market StrategyP&l ManagementBusiness DevelopmentProject ManagementProgram Management

Other Skills

Product ManagementSales PlanningBackend OperationsProject Management Office (PMO)Business financeAnnual PlanningStrategic VisionCost ControlLong-term VisionProduct KnowledgeFinancial PerformanceForecastingExecutive Presentation SkillsBusiness Intelligence (BI)Stakeholder Management

About

What am I doing currently? I am Director – Strategy & Special Projects at Adda Education, leading the offline UPSC business expansion across India. I manage centre expansion, vendor rationalisation, and strategic planning, while driving business, product, and financial performance. Key achievements: - Scaled the offline UPSC business from ARR ₹6 Cr → ₹30 Cr+, across 10 centres, while maintaining a direct margin of 20%+. - Streamlined academic delivery across 4 verticals, improving efficiency by 40%. - Automated business dashboards, reducing manual effort by 70% and increasing CXO visibility. - Implemented business continuity plans and strengthened cross-functional governance to boost productivity and retention. - Oversaw financial planning, cost optimisation, and P&L monitoring for sustainable growth. Previously, what did I do in my last role? At Unacademy as Associate Director – Chief of Staff, I led UPSC offline business strategy and operations, owning ₹46 Cr P&L. Key achievements: - Optimised GTM spend by 60%, driving 31% revenue growth in 3 quarters. - Expanded course portfolio from 5 → 9 SKUs, creating new revenue streams. - Improved ROI of GTM spend from 0.8 to 1.5 across 16 traction channels. - Partnered with CEO and leadership on business roadmap, product strategy, and key operational priorities. What do I bring to the table? - Proven ability to scale businesses rapidly (YoY 100% +), with strong direct margins (20%+), operational excellence, and process efficiency. - Expertise in building high-performing teams, vendor management, strategic hiring, and implementing governance frameworks. - Track record of optimising business, product, and financial performance, driving multi-crore revenue growth and ROI improvement. - Passionate about turning strategy into execution, scaling businesses sustainably, and creating measurable impact.

Experience

7 yrs 6 mos
Total Experience
1 yr 6 mos
Average Tenure
1 yr 3 mos
Current Experience

Adda education

Director of Business Operations

Feb 2025Present · 1 yr 3 mos · Gurugram · On-site

  • Leading offline business growth, product expansion, and GTM execution at StudyIQ (Adda Education)
  • Scaled offline business from 1 to 10+ UPSC centres & experience stores across key Tier 1 & 2 cities within 5 months.
  • Grew ARR from INR 6 Cr to INR 30 Cr+, maintaining 20%+ direct margin through strong cost discipline and pricing strategy.
  • Led end-to-end business strategy - city selection, centre rollout, revenue planning, and academic capacity design.
  • Built and launched a tiered product portfolio (foundation, mains, trials), increasing AOV and retention.
  • Deployed targeted sales strategy & incentive structure, improving counsellor productivity and conversion.
  • Establish a central PMO for expansion, enabling standardised launch timelines, vendor onboarding, and execution governance.
  • Established weekly ops cadence for P&L reviews, inventory control, infra readiness, and faculty deployment.
  • Collaborated with marketing & tech teams to drive local GTMs, WhatsApp campaigns, and CRM-driven lead flows.
  • Aligned offline business roadmap with board-level goals under Adda Education’s broader test-prep vision.
Business StrategyGo-to-Market StrategyProduct ManagementSales PlanningBackend OperationsProject Management Office (PMO)+2

Unacademy

Associate Director - Chief of Staff

Oct 2023Jan 2025 · 1 yr 3 mos · Bengaluru · On-site

  • Led strategic planning, business operations, and revenue initiatives across cities.
  • Spearheaded revenue / collections strategy across offline UPSC centres, driving YoY top-line (CY23 - CY24) growth of 31% by realigning centre-level pricing, intake calendar, and sales conversion benchmarks.
  • Defined and executed a city-wise product-market fit playbook, improving direct margins by 540 bps by optimising faculty deployment, classroom utilisation, and CAC.
  • Partnered with cross-functional teams (Sales, Finance, Ops, Product) to revamp the GTM funnel, reducing CAC by 22% and doubling high-intent leads through targeted scholarship campaigns and influencer-driven activations.
  • Drove annual business planning and forecasting with the CEO, linking on-ground ops to board-level objectives; contributed to a 40% increase in contribution margin through course rationalisation and pricing experiments.
  • Launched a tiered product portfolio (Trial courses, Mains+, Test Series+Mentorship), increasing attach rates and upsell revenue by 26% across key centres.
  • Designed and implemented a new sales incentive framework, improving counsellor productivity by 18% MoM and reducing TAT for lead closure.
  • Led financial diligence for new centre openings, creating a standardised P&L template and breakeven analysis, resulting in 20% faster GTM rollout for new cities.
  • Orchestrated monthly reviews and centre dashboards with city heads and finance, improving data-driven decision-making and accountability across business units.
Strategic VisionBusiness StrategyAnnual PlanningCost ControlLong-term VisionProduct Knowledge+11

Newton school

Associate Director - Corporate Partnerships

May 2023Oct 2023 · 5 mos · Bengaluru, Karnataka, India · On-site

  • Led industry collaborations to scale revenue via the Pay After Placement model
  • Drove the strategic growth of Newton School’s corporate partnerships, expanding our hiring network by 36% and boosting revenue by 43% in just two quarters, directly powering our Pay After Placement model.
  • Built trusted relationships with C-suite leaders across tech, BFSI, and high-growth startups, leading to a 20% rise in repeat partnerships and stronger placement pipelines.
  • Worked closely with hiring managers to understand evolving talent needs, which helped us align student outcomes better, resulting in a 32% improvement in placement speed and job-role match.
  • Championed a data-backed approach to partner engagement, which helped us optimise partnership spends, increase ROI by 28%, and improve cost-efficiency by 18%.
  • Rolled out hiring pilots with scale-ups and unicorns, unlocking new high-volume revenue streams and creating more job opportunities for students in a shorter time frame.
  • Led cross-functional coordination between tech, placement, and training teams to ensure students were interview-ready, cutting offer-to-joining time by 15% and improving success rates.
  • Focused on building long-term value instead of transactional hiring—revamping our account strategy to improve partner retention by 26%, while also unlocking upsell and referral opportunities.
Strategic VisionBusiness StrategyData AnalysisAnnual PlanningBusiness-to-Business (B2B)Cost Control+13

Byju's

2 roles

Associate Senior Manager - Project

Mar 2022May 2023 · 1 yr 2 mos

  • Led a team to achieve 100% adherence to business roadmaps, identified automation opportunities for a 60% efficiency increase, and managed a team for a 200% revenue boost.
  • Developed quarterly business roadmaps with well-defined monthly trajectories.
  • Identified top 3 automation opportunities through Pareto analysis.
  • Led a team of 6 Project managers and 60 associates.
Strategic VisionBusiness StrategyAnnual PlanningLong-term VisionManagementData Visualization+11

Manager Product Renewals

Mar 2020Mar 2022 · 2 yrs

  • Managed a team of 15 associates to drive 25% top-line growth in 6 quarters
  • Implemented personalised campaigns for a 7% increase in revenue contribution
  • Oversaw relationship management for 5,000+ accounts, achieving a 10% growth
Program ManagementP&L Management

Mother dairy fruit & vegetable pvt. ltd.

Strategy & Operations

Apr 2019Jun 2019 · 2 mos · Kolkata, West Bengal, India

  • Analyzed retail and vendor distribution network data in central Kolkata to optimize supply chain and incentive plans.
  • Identified pain points and factors behind decreasing market share to improve relationship with existing retailers.
  • Increased overall sales by 1600 lts/month via on-boarding new 3rd party vendors.

Think & learn pvt. ltd. (byju's)

Product Associate

Dec 2016May 2018 · 1 yr 5 mos · Bengaluru, Karnataka, India · On-site

Damodar valley corporation

2 roles

Intern

Promoted

Jun 2016Jul 2016 · 1 mo · Bokaro Area, India

  • • Underwent vocational training and learned about the use of automation and general working of the thermal power station. Gained hands-on experience in the various functions and departments of the automated thermal power plant systems. Visited the various departments in person to closely understand the working of the power plant

Intern

Jun 2015Jul 2015 · 1 mo · Bokaro Area, India

Education

Institute of Management Technology, Ghaziabad

PGDM — Marketing

Jan 2018Jan 2020

Manipal Institute of Technology

Bachelor of Technology - BTech — Electronics and Instrumentation

Jan 2013Jan 2017

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