Sangeetha Sadagopan

CEO

Bengaluru, Karnataka, India20 yrs 1 mo experience
Most Likely To Switch

Key Highlights

  • Over 20 years of experience in sales and customer success.
  • Expert in IT asset management and cybersecurity solutions.
  • Proven track record in driving revenue growth across APAC region.
Stackforce AI infers this person is a SaaS sales leader with extensive experience in IT asset management and cybersecurity.

Contact

Skills

Core Skills

Strategic Sales LeadershipEnterprise SalesSales StrategyItamCybersecurityCost OptimizationCustomer AcquisitionAccount Management

Other Skills

SAMSaaS OptimizationPartner EcosystemsExecutive Stakeholder ManagementRevenue GrowthForecastingLicensing Cost ReductionExceeding TargetsClient ServicesCustomer Relationship Management (CRM)Inside SalesLead GenerationSolution SellingMarketing StrategyBusiness-to-Business (B2B)

About

With over 20+ years of diversified experience in sales, customer success, account management, and service delivery management, I am a Director of Sales for the APAC region at Eracent, a leading provider of IT asset management and software asset management solutions. I help customers minimize licensing costs, automate ITAM and SAM processes, and reduce audit and cybersecurity risks. My core competencies include customer relationship management, data storytelling, sales strategy, and growth opportunities identification. I use the SMART methodology to ensure customers get the most value of the products or services, and to drive revenue by strategizing retention and upsells. I also contribute to product development by sharing customer requirements and feedback. My mission is to deliver exceptional customer service and satisfaction, and to enable the success of my team and organization.

Experience

20 yrs 1 mo
Total Experience
2 yrs 2 mos
Average Tenure
3 yrs 1 mo
Current Experience

Eracent

2 roles

Vice President of Sales, APAC / EMEA

Promoted

Dec 2025Present · 5 mos

  • Driving overall revenue strategy and growth across the APAC / EMEA region, with expanded responsibility for regional performance, strategic partnerships, and executive-level engagements. Focused on scaling Eracent’s presence through enterprise ITAM, SAM, SaaS optimization, and cybersecurity solutions.
  • Own APAC regional sales strategy, targets, and forecasting, aligned with global business objectives
  • Lead and mentor regional sales teams, ensuring consistent execution, pipeline health, and deal governance
  • Partner closely with executive leadership, product, and delivery teams to shape go-to-market strategy
  • Drive large enterprise and strategic accounts, including complex, multi-country engagements
  • Strengthen partner ecosystem (MSPs, GSIs, advisory firms) to accelerate market penetration
  • Support customers in achieving measurable outcomes around cost optimization, compliance, audit readiness, and security posture
  • Represent Eracent at executive forums, partner discussions, and strategic customer reviews
Strategic Sales LeadershipEnterprise SalesITAMSAMSaaS OptimizationCybersecurity+2

Director of Sales - APAC / EMEA

Apr 2023Dec 2025 · 2 yrs 8 mos

  • Led sales efforts in the APAC and EMEA regions at Eracent, focusing on IT cost optimization, licensing cost reduction, and cybersecurity enhancement. Collaborated with clients to implement streamlined ITAM & SAM solutions, resulting in increased operational efficiency and cost savings.
  • Developed and executed strategic sales initiatives to drive revenue growth.
  • Managed client relationships to ensure customer satisfaction and retention.
  • Implemented innovative solutions to address clients' IT challenges and drive business success.
CybersecuritySAMITAM

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Jun 2003Sep 2006 · 3 yrs 3 mos · Chennai, Tamil Nadu, India

Education

Annamalai University

Master of Business Administration - MBA

Apr 2020May 2021

University of Madras

Bachelor's degree — Computer Science

Apr 2000Apr 2003

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