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XINYI YAN

Business Development Executive

Singapore, Singapore1 yr 9 mos experience
Most Likely To Switch

Key Highlights

  • Achieved 125% average sales target at Google.
  • Developed joint growth plans with leading AI startups.
  • Increased team revenue by 300% at Tencent.
Stackforce AI infers this person is a MarTech professional with expertise in business development and marketing analytics.

Contact

Skills

Core Skills

Client AcquisitionPipeline ManagementMarketingBusiness DevelopmentAccount ManagementClient Management

Other Skills

Marketing SolutionsCross-functional CollaborationsMicrosoft SuitesOnline AdvertisingYouth LeadershipVideo Production数字营销数据分析销售广告活动规划电子商务公共关系社交媒体营销广告服务

About

Purpose-driven|Fast-learner |Open-minded

Experience

1 yr 9 mos
Total Experience
10 mos
Average Tenure
1 yr 6 mos
Current Experience

谷歌

2 roles

Sales Executive, NBS

Nov 2024Present · 1 yr 6 mos · On-site

Associate Sales Executive, NBS

Nov 2023Nov 2024 · 1 yr · On-site

  • · Engaging with Chinese export advertisers C-level to acquire high-value and sustainable app clients for Google. Achieved strong sales performance with 125% avg attainment vs target
  • · Bringing AI Products from China to the global market, resulting in $14.4 million annual marketing budget investing in Google
  • · 20% Project in Google Cloud as Startup & VC Engagement BD Manager
  • > Q2’24 APAC WoW Award Winner
  • > Q3’24 Rockstar Noogler
  • > Joint Growth Plan with leading AI Startups: XVERSE(aka. Shenzhen Yuanxiang Technology); Scietrain (aka. Xihu Xinchen)
Pipeline ManagementClient Acquisition

百度(baidu)

Product Marketing Manager

Nov 2022Nov 2023 · 1 yr · 中国 北京市 · On-site

  • Marketing Manager of Baidu Marketing Platform(百度营销)
Marketing

腾讯

2 roles

Sales Trainee, Advertising & Marketing Solution

Jun 2020Nov 2022 · 2 yrs 5 mos

  • · Industry Manager: Developed and maintained Tencent's presence for key accounts in the internet medical platforms by unearthing customers' marketing needs. Resulted in a YoY increase of 300% in team revenue
  • · Account Manager: Partnered with top clients in the household industry to unlock their performance and brand marketing goals with Tencent solutions, aiding the industry to generate over 5 million yuan per day
  • · Brand Specialist: Provided over 30 strategic marketing solutions for key accounts to increase the share of wallet on the Tencent ads platform, resulting in a 200 million yuan branding budget annually
Account ManagementClient Management

Post-investment Manager Intern

Mar 2020Jun 2020 · 3 mos

欧莱雅

E-Commerce Summer Intern, Luxe Division

Jul 2019Sep 2019 · 2 mos · 上海

  • · E-commerce Sales Management: Independently run Helena Rubinstein Mini Program for 3 months, completed daily online shop inspection for Giorgio Armani Beauty, Helena Rubinstein and Roger&Gallet, took charge of Wechat Mini Program data arrangement and customer relationship management, optimized Modiface test for GA lip maestro;
  • · Campaign Planning: Followed up Helena Rubinstein Tmall Super Brand Day campaign, independently took charge of MCN inside Tmall, page planning and store live broadcasts.

芒果tv

Copyright Operation Manager Intern

Jan 2019Mar 2019 · 2 mos · 长沙

  • Copyright Cooperation: Followed up the whole process of contract signing, hard disk delivery, payment and tax payment of international and domestic animation works such as <Peppa Pig>, <Angry Birds>, etc.

长城新盛信托有限责任公司

Investment Analyst Intern

Jul 2018Aug 2018 · 1 mo · 北京

  • Project Participation: Conducted literature reviews and gathered data analyzing shortage to assist in a consumer finance trust project and a targeted poverty alleviation charity trust project.

Education

National University of Singapore

Master's degree — Marketing Analytics & Insights

Jan 2020Jan 2021

Zhongnan University of Economics and Law

Bachelor of Economics — Investment

Jan 2016Jan 2020

UCLA

Exchange Student — Management

Jan 2018Jan 2018

The London School of Economics and Political Science (LSE)

Summer School — Management

Jan 2017Jan 2017

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